English
<< Background >>The beauty industry is constantly evolving, creating new job opportunities, and the number of institutions providing education in this field, employees, and manufacturing companies is increasing day by day. This growth in the industry has led to certain problems. Issues such as the quality of beauty centers, the quality of vocational training centers, the professional and personal development of beauty experts, and the lack of a university in our country offering a four-year undergraduate education mean that the responsibility of training instructors/experts falls on vocational education institutions.As BDA, our mission is to improve the quality of vocational training, to provide our trainees with high-quality vocational education with up-to-date information, and to create employment opportunities. For this reason, by collaborating with international institutions, we aim to contribute to the quality and capacity development of the beauty industry by training professional beauty experts who have received good education in accordance with EU standards, to observe and examine innovative and complementary studies in different institutions in EU countries, and to transfer knowledge about regulations.<< Objectives >>To elevate the educational quality of beauty specialists in the industry to an international level, establish common approaches in terms of educational and sectoral collaborations across nations, discover diversities, ultimately increase their employability, and contribute to the quality and capacity development needed by the sector.To provide our trainees with high-quality vocational education with up-to-date information about equipment, devices, materials, and cosmetic products used in the industry, ensuring their employment, and fostering their personal development to give them a sense of being global citizens.To ensure that education is provided at a standard that has the knowledge, skills, and experience necessary to meet the demands of the business world.Moreover, this project aims to benefit women’s employment since beauty salons are spaces where a significant proportion of employees are women.To increase and internationalize collaboration by creating a beautiful and reliable international umbrella with institutions in the field of vocational training, thereby contributing to the internationalization strategy.”<< Implementation >>The activities we wish to implement in our project (for quality and capacity development) are under the following headings: •Methods and techniques applied in the beauty industry•Review of educational curricula•Usage of medical devices•Examination/observation of cosmetic/chemical laboratories•Monitoring of new technologies/applications•Holistic skin/body health practices•Massage and energy therapies•Entrepreneurship and business management•Inviting expert doctors/academics for presentations and online meetings. << Results >>Initially,we examined the curriculum programs applied by the University,Vocational High Schools, and Private Academies in Cosmetology,Skin Care and Beauty departments in all partner countries. In our country and in European countries,we observed that vocational education institutions training beauty experts exhibited many common approaches in various aspects of the field. We noticed that some practices are more important in one country and less in another. For example, in our country, beauty experts perform skin care more with cosmetic and medical devices, whereas in Poland and Croatia manual practices are more predominant, and in Portugal, knowing the anatomy of the face,hands, and feet is very important, whereas in our country,understanding the skin is more important.We observed the international dimension of industry collaboration and legal procedures. In the partner countries, because the sector and educational institutions are more collaborative, teachers who work in connection with the sector and are part of the sector remain up-to-date in terms of professional knowledgeBased on these examinations, we created statistical data from the parameters of the training needs analysis of beauty experts and salons in the countries.
