English
"INSIDE-ACT stems from a deep reflection on the recent digital trends of the market, on the growing gap of skills in digitalcommunication and on the emergence of the current social, environmental and economic challenges. In relation to this, the maingoal of INSIDE-ACT is to develop the profile of an Immersive Storytelling Designer (ISD), able to mix methods and tools typical ofDesign, Performing Arts, Social sciences and Digital (DASD) in order to be able to design a strategic immersive digital communication (XR), with a view to raising awareness of EU values. Within the DASD, performing art will play a disruptive role, providing the toolsto overcome disciplinary limits and build a new transdisciplinary-informal, almost ""indisciplinary"" methodology. To achieve this goal,INSIDE-ACT develops an innovative training package built thanks to the alliance - stimulated since the early stages of the project -among HEIs, VETs, sector representatives, clusters, digital companies and CCIs. The INSIDE-ACT training package consists of 6modules that develop a direct training experience between companies (traditional, digital and creative) and students. The companiesare an active part of the training modules and driving forces of the final intensive workshop which will lead to the creation ofimmersive storytelling executive experiences based on the concepts produced by the groups of learners (composed of universitystudents and professionals from the various sectors of the DASD). This training model - as well as all the activities and outputsdeveloped in INSIDE-ACT - will clearly show the transformative potential of strategic immersive storytelling which, in addition todisseminating European values, sensitises the community by stimulating virtuous behaviours (Transformative Design). In this sense,the ISD profile will play the role of trigger of a sustainable, inclusive and critical innovation that will disruptively fit into the imminentdemands of the labour market."
